ROTARY CLUB OF CEDAR RAPIDS
RIPPLES FROM THE RAPIDS
MONDAY, AUGUST 28, 2006
Editor: Larry H. Christy * Telephone: 363-6301 * Fax: 363-6301 * E-Mail: crrotary@mchsi.com * Web Site: www.rotaryclubofcedarrapids.org * District 5970 * Club 2185 * Chartered June 1, 1914
THE FRONT PAGE:
JANE COOK, VICE PRESIDENT, BUSINESS STRATEGIES & PETER JACOBUS, VICE PRESIDENT, NORTH AMERICAN TELEVISION
FRANK N. MAGID ASSOCIATES, INC.
Frank N. Magid Associates, Inc. is a research-based strategic consultation company founded almost 50 years ago. It has more than 180 employees in offices in New York, Los Angeles, Minneapolis and Cedar Rapids and a sales office in London. Broadcast television remains the foundation of the business, but new developments in technology over the past 20 years have resulted in many new areas of consultation.
Media in 1986 consisted basically of broadcast television, cable television, radio, newspapers, magazines, telephones and VHS equipment. Today media also includes HDTV, digital cable, satellite TV, slingbox, digital subchannels, DVD, DVR, Internet, E-mail, blogs, vlogs, satellite radio, wireless phones, text messaging, iPods, podcasting, video game consoles, internet gaming, Blackberry, PDA, PSP and RSS.
Interesting research:
• People still watch a lot of TV: Viewership rose 30% from 2003 to 2005 to more than 4 hours per day. The largest increase was in the age 35-54-age-group which increased from 2.83 hours to 4.02 hours per week.
• Internet access is nearly a given. In 1999, 47% of the adult U. S. population had access to the Internet compared to 79% by 2005. A staggering 91% of 18-34-year-olds had access. Forty percent of 25-54-year-olds have Internet access at work.
• Broadband has overtaken narrowband at home with high-speed households up to 58% of Internet homes. Internet access through a standard telephone line has decreased 40% over the last five years while access through cable modem has increased 17% and through DSL (digital subscriber lines) has increased 23%.
• Internet and Television are the overall top two media of choice. The Internet was first choice to 46% and TV was the first choice of 35%. Books were a distant third at 8% and newspapers tied with radio at 3%. However, the Internet was the only medium with a significant net growth in perceived time spent – 47% said they spend more time on the Internet compared to a year ago. The Internet was also found to be by far the most important source of information with 42% finding it a very important source (newspapers were 17% and only 2% finding it not at all important (17% found newspapers not at all important).
The “Millennial Generation” is closely monitored and researched by Magid. The Millennials were born between 1977-1996 and they are now 79 million strong, slightly larger than the Baby Boomer Generation at 78 million. Influenced by 9/11, the War on Terror, Title IX (gender equality), soccer moms and organized recreation; they are just entering the workforce and are the first generation to grow up surrounded by a digital world.
Why care about the Millennials? There are a lot of them and understanding them will become essential to business success. They are confident and upbeat, collaborative and gravitate toward group activity, conforming and content. Today’s technology keeps the Millennials “connected”:
• 90 percent of 18-30-year-old own cell phones and 83% say it has high value for money.
• Being connected to friends and family is key: 59% spend one to two hours a day talking on the cell phone and one in four text message for an hour or more each day.
• Cell phones are social tools through which Millennials find validation, love and advice.
• Laptops are also a valuable Millennial communication tool – 53% own a laptop.
• The Internet is the first source of news and information for Millennials.
• On an average day Millennials spend 2.5 hours watching TV, 2.5 hours surfing the Internet, 2.3 hours listening to music, 1.8 hours on e-mail/chatting online, 1.2 hours talking on cell phone, 1.1 hours watching DVDs and 1.1 hours gaming. They are multitaskers and do much of this at the same time.
MONDAY, SEPTEMBER 4, 2006
NO ROTARY IN OBSERVANCE OF THE LABOR DAY HOLIDAY
UPCOMING RCofCR PROGRAMS & EVENTS
September 11, 2006 - Tim Hankewich, Music Director, The Cedar Rapids Symphony.
September 18, 2006 - Lori Barkema, Director and Tim Hill, Board President, The Cedar Rapids Public Library - Library Needs Assessment Study.
September 25, 2006 - BREAKOUTS at member businesses have been scheduled.
October 2, 2006 - Bill Hoekstra, Director, Five Seasons Transportation and Parking and Dwight Dohlman, City Facilities Construction Director - Proposed Cedar Rapids Intermodel Facility.
October 9, 2006 - To be Announced.
October 16, 2006 - Jeff Noel and Dan Smith, Whirlpool - the Whirlpool/Amana Buyout.
WELCOME NEW MEMBER!
RICHARD J. PILCHER
BANKING – TRUST SERVICES
CLUB NAME: DICK
Senior Vice President & Regional Managing Director
U. S. Bank
222 Second Avenue SE E-mail: dick.j.pilcher@usbank.com
Cedar Rapids, Iowa 52401 Sponsor: Fred Pilcher & Jack Evans
Dick is a graduate of Loras College and holds a J. D. from Creighton University in Omaha. He practiced law for seven years before beginning a career in banking that now extends over 22 years. Since December 2005 he has been the Regional Managing Director of the Private Client Group in Cedar Rapids and the Quad Cities for US Bank.
He was a Rotarian in Dubuque from 1988-1977 where he was active in United Way and YMCA services as a board member. He was president of the Dubuque Humane Society. In Cedar Rapids Dick is involved with 15 in 5, Boy Scouts of America, Big Brothers/Big Sisters, United Way and in coaching.
He has two children, Kelley and Bryan.
Residence: 825 Hemlock Court
Robins, Iowa 52328 Telephone: 294-5199
A ROTARY MOMENT
August 28, 2006
What makes RI so unique is that we have established a network of more than 32,000 clubs worldwide all busily implementing successful, long-term projects. Sometimes, however, an immediate emergency response is necessary.
The conflict in the Middle East has left an estimated 916,000 people displaced within and outside Lebanon. The United Nations Office for the Coordination of Humanitarian Affairs reports that following the recent ceasefire Lebanon experienced an influx of an estimated 60,000 refugees returning from Syria. The displaced population is living in temporary shelters, often without public services, and is in need of basic items such as clothes, water, food and medicine.
The Lebanese public health system is overwhelmed with hospitals and clinics in affected areas isolated and lacking essential supplies. Damage to the infrastructure in Lebanon, including roads, power plants, water works, airports, harbors, and telecommunication networks has created transportation and communication difficulties.
All 20 Rotary clubs and 15 Rotaract clubs in Lebanon (part of District 2450) have established the "Rotary Lebanon Emergency Committee (RoLEC)" fund to provide humanitarian relief. They will coordinate both immediate humanitarian relief and long-term recovery projects, and are also working with relief agencies such as the Red Cross, Medecins sans Frontieres and UNICEF to carry out their efforts.
The local clubs are committed to providing humanitarian relief through cleaning campaigns, provision of food, shelter and basic necessities such as clothes, hygienic items, mattresses, appliances, and cleaning supplies. They are ensuring that adults and children receive medical check-ups, medicine and mental health services. Some clubs are also providing entertainment and toys for children in a safe environment.
A permanent committee has been appointed to ensure transparency of activities and fund distribution. The committee will continuously monitor needs, maintain records of the internally displaced, and identify various tools for their relief.
CLUB NEWS:
ORIENTATION SESSION ANNOUNCED
An orientation session for new members will be held Monday, October 9, 2006 at 10:50 A.M. at the Crowne Plaza Five Seasons Hotel. The meeting will be held in the Ambassador Room, on the fourth floor. New members who have not attended an orientation session are invited. However, any club member is welcome to attend and will find the material interesting. The session will immediately precede the regular club meeting. Attendance at an orientation session is required in order to satisfy a new member’s probationary membership. New members must attend an orientation session within fifteen months of their induction.
MEMBERSHIP PROPOSALS
APPROVED BY THE MEMBERSHIP & CLASSIFICATION COMMITTEE AND BY THE BOARD OF DIRECTORS
You have 10 days to send written objections to the President
DENNIS F. GOETTEL
Retired, Administrator & Director of Athletics, Washington High School
Classification: “Director of Athletics – Retired”
Membership Type: “Active – Ordinary
Sponsor: Julie Smith
KEITH RIPPY
Executive Director, Area Ambulance Service
Classification “Ambulance Service”
Membership Type: “Active – Ordinary”
Sponsor: Tyler Olson
LORA ANN BARKEMA
Library Director, The Cedar Rapids Public Library
Classification “Library Services – Management”
Membership Type: “Active – Ordinary”
Sponsor: Marc Gullickson
THOMAS P. O’BRIEN
Vice President, Marketing, Auxiant
Classification: “Employee Health Plans”
Membership Type: “Active – Ordinary”
Sponsor: Gary Streit
BOARD NEWS
The August 24, 2006 meeting of the Board of Directors of the Rotary Club of Cedar Rapids was held at 7:30 A.M. in the Board Room of the Cedar Rapids Area Chamber of Commerce with President Lee J. Clancey presiding. Directors present were President Clancey, Tom Amosson, Dan Baldwin, Lois Buntz, Rebecca Lutgen Gardner, Tom Hayden, Larry Helling, Marcia Rogers and Mike Shive and Secretary Larry Christy. Director Dwight Hughes was absent. The board:
Approved the minutes of the July 20, 2006 meeting of the board as circulated.
Reviewed and acted upon club correspondence, requests for leaves of absence and other miscellaneous issues.
Reviewed the report of the Membership and Classification Committee and approved the applications of four new members subject to publication in Ripples and opportunity for membership comment.
Discussed the “News” segment of the weekly club meeting.
Discussed the monthly joint meeting of area Rotary presidents including a Gearing Up for Kids playground installation in spring 2007. The joint PEP project scheduled for May 25 – June 7, 2007 and planning for a “next phase” for Gearing Up for Kids.
Discussed the possibility of applying for a Rotary International Public Relations Grant.
Reviewed club financial reports for the period ended July 31, 2006.
Reviewed the Member Attendance Report of those members not meeting the requirement for Rotary attendance for the period July 1, 2006 through August 24, 2006.
Reviewed the Membership Reconciliation Report for the period July 1, 2006 through August 24, 2006.
The next meeting of the board will be held on Thursday, September 28, 2006 at 7:30 A. M. at the Cedar Rapids Area Chamber of Commerce. The October meeting of the board was changed to Tuesday, October 31, 2006 at the Chamber.
ROTARY BOWLING TEAM
Bowling team chair Jerry Matchett reports that a substitute is needed for this year's team. The team bowls on Monday nights from 6 until approximately 8:30. A sub is needed about every 4 to 6 weeks. If you have an interest, please contact Jerry at jmatchett@saturnofcr.org or 362-2610 (Home) or 393-6850 (Work).
RIPPLES ROTARY WEEK/ROTARIANS IN THE NEWS
Susan McDermott has been elected vice president of the IPTV Broadcast Board.
Jim Tinker is chairman and Lydia Brown is vice chairwoman of the United Way’s 2006 campaign.
Kathy Hall has been elected president and Dick Meisterling has been elected secretary/treasurer of the Eastern Iowa Planned Giving Council.
ROTARY BREAKOUTS SCHEDULED FOR SEPTEMBER 25, 2005
Monday, September 25, 2006 is scheduled for Breakout Sessions at business locations of Cedar Rapids Rotary members. There is no set program. Hosts are free to have general conversation. The breakout might provide a tour of the host facility. The idea is to have a small group engage in meaningful conversation with fellow Rotarians. These sessions have always been popular with our members and we try to schedule them at least twice a year.
We assign approximately ten members (including the host) to each site unless the host indicates a larger number can be accommodated. The host has the responsibility of deciding on lunch, collecting from the members, if appropriate, and deciding on a menu.
Breakout host volunteers to date include: AdTrack Corporation, Allen Motor Company, Bankers Trust, Cedar Rapids Area Chamber of Commerce, Corridor Business Journal, Cottage Grove Place, Divine Engineering, Gazette Communications, Iowa Workforce Development, Kirkwood Community College, Management Resource Group, Mount Mercy College, Pioneer Workspace Solutions, Inc., Premiere Developers, Inc., RSM McGladrey, Inc., Shive-Hattery, Inc., Smuelekoff’s, Trees Forever, Tucker Manufacturing Company, United Way of East Central Iowa, Vernon Research Group, Inc., Waypoint and Wells Fargo Bank.
IMPORTANT!
CAN’T BE THERE?
IF YOU KNOW YOU WILL BE UNABLE TO ATTEND OR DO NOT DESIRE TO ATTEND A BREAKOUT ON SEPTEMBER 25, IT WOULD BE MUCH APPRECIATED IF YOU WOULD NOTIFY BREAKOUT CHAIR CATHY GULLICKSON (398-6278) (e-mail: cgullickson@mercycare.org) OR SECRETARY LARRY CHRISTY (363-6301) (e-mail crrotary@mchsi.com) SO THAT YOUR NAME WILL NOT BE ASSIGNED TO A HOST. This is very important, as it will help insure that the balance of Rotarians between breakout sites is optimized and a full complement of members is present at each site.
ROTARY ODDS & ENDS:
THE 4,386TH MEETING OF THE ROTARY CLUB OF CEDAR RAPIDS 8/28/06
Presiding: President Lee R. Clancey. Greeters: George Baldwin and Bill Hochstetler. Badges: Bob Moorman. Attendance: Tara Moorman. Invocation: Bill Pugliese. Guests and Visiting Rotarians: Lydia Brown. News: Rick Sellers. Introduction of Speaker: Amy Johnson Boyle. August Program Chair: Mark Seckman. Gift: American Cancer Society. Eyeglasses: Anonymous.
ATTENDANCE REPORT
TOTAL MEMBER COUNT – 338 (30 HONORARY)
NUMBER USED FOR ATTENDANCE - 249 (EXCLUDES 89 HONORARY & EXEMPT MEMBERS)
MEMBERS PRESENT – 186 (4 HONORARY, 16 EXEMPT)
GUESTS PRESENT - 29
MAKE UPS - 2
PERCENTAGE FOR THIS MEETING – 67.47%
PERCENTAGE FOR AUGUST 2006 – 62.27%
PERCENTAGE FOR ROTARY YEAR 2006-2007 (7 Meeting) – 63.50%
PERCENTAGE FOR ROTARY YEAR 2005-2006 – 65.04%
PERCENTAGE FOR ROTARY YEAR 2004-2005 – 64.96%
PERCENTAGE FOR ROTARY YEAR 2003-2004 – 67.56%
0PERCENTAGE FOR ROTARY YEAR 2002-2003 - 67.21%
PERCENTAGE FOR ROTARY YEAR 2001-2002 - 69.14%
PERCENTAGE FOR ROTARY YEAR 2000-2001 - 67.66%
MAKE UPS – LOCAL
CEDAR RAPIDS DAYBREAK, 08/11 /06: No Report Received to Date. CEDAR RAPIDS SUNRISE, 08/17/06: None. CEDAR RAPIDS METRO, 08/17/06: Dave Mahlke. CEDAR RAPIDS DAYBREAK, 08/18 /06: Chris Dolan, Susan McDermott and Steve Ovel. MARION/EAST CEDAR RAPIDS, 08/22/06: Glenn Bender, Frank Ceynar, Ron Fielder, Jim Klinger, Bill Lewellen, Dick Meisterling and Howard Ohsman . CEDAR RAPIDS WEST, 08/23/06: Bob Chadima, Ron Larson, Jennifer Neumann, and John Rodgers. CEDAR RAPIDS SUNRISE, 08/24/06: Ron Larson. CEDAR RAPIDS METRO, 08/24/06: Ed Brandon, Anne Cunningham, Eric Hender, Tom Knoepke and Dave Mahlke. CEDAR RAPIDS DAYBREAK, 08/25/06: Dee Baird (Attempted). Jim Hoffman (Attempted).
MAKE UPS – OUT OF TOWN
Becky Ludgen Gardner (Belle Plaine).
MAKE UPS – ECLUB ONE
Dee Baird (2), Pat Deignan.
ROTARIAN GUESTS
Thomas Kaufman (Moscow, Russia), Jim Houser (Sunrise), Dennis Jordan, John Banks, Pat Shey and Scott Overland (Daybreak) and Dan Wall (West).
GUESTS OF MEMBERS
Barb Moss (Moss), Bonnie Sovern (Sovern), Chris Edwards (Dan Rogers), Denny Goettel (Juli Smith), Dick Donahue (Deignan), Kathy Toborg (Barbara Green), Lori Barkema (Tomkins), Scott Jamieson (Bob Buntz), Steve Leggitt (Lowenberg) and Tim Waddilove (Jung).
AREA ROTARY CALENDAR
August 31, 2006 – Sunrise (7 AM) – Terry Pitts, Cedar Rapids Museum of Art.
August 31, 2006 – Metro (Noon) – Committee Breakouts.
September 5, 2006 – Marion (Noon) – “Life of Women in Russia Today”.
September 7, 2006 – Sunrise (7:00 AM) – Fall Fundraiser and Club Assembly.
September 7, 2006 – Metro (Noon) – Jim Healy, Linn County Trails Association.
September 12, 2006 – Marion (Noon) – Club Assembly.
September 14, 2006 – Sunrise (7:00 AM) – Peggy Whitworth, Brucemore.
September 14, 2006 – Metro (Noon) – Dan Thies, The New Federal Courthouse.
September 19, 2006 – Marion (Noon) – Alice Wilkinson – “Travels with Alice”
September 21, 2006 – Sunrise (7:00 AM) – Dr. David Markward and Dr. Katie Muholland – Annual State of the Schools Report.
September 21, 2006 – Metro (Noon) – Dan Pledge-Johnson – “Children of Promise Mentoring Program”.
September 26, 2006 – Marion (Noon) – Sue Driscoll – The Catherine McAuley Center.
September 28, 2006 – Sunrise (7:00 AM) – Friendship Force – Trip through Northern Europe.
September 28, 2006 – Metro (Noon) – Talia Nelson, Foundation 2.
THE BACK PAGE:
SMOKE DETECTORS FOR AT-RISK FAMILIES
Smoke alarms make a significant difference in household fires. In the past ten years, despite 14 fire fatalities in Cedar Rapids, there has not been a fatal fire in a home in which we know that the smoke alarms were working properly. Further there is a direct correlation between having a smoke alarm that works and whether a fire even occurs in a home – only 28 percent of all fires occurred last year in homes that had a working smoke alarm!
The Cedar Rapids Fire Department found that a significant number of residential fires occurred in the elementary school districts in which the majority of the students receive free or reduced lunch assistance (Gearing Up for Kids Schools). In fact, 74 percent of all the household fires occurred in 12 specific school boundaries which comprise just 47% of the population.
The Fire Department has asked for volunteers from area Rotary clubs to install smoke detectors with 10-year batteries in homes in these school areas, providing working smoke alarms in the homes of every enrolled student in these 12 at-risk elementary schools.
The goal is to have about 50 volunteers each Saturday from August 26 through November 18, 2006. The time commitment will be about four hours to help install smoke detectors and/or replace batteries. The Fire Department will provide training beginning at the various schools at 8 AM on the assigned Saturday.
SMOKE DETECTOR INSTALLATION SCHEDULE
School Name, Address and Installation Date:
Van Buren - 2525 29th Street SW - August 26, 2006
Wright - 1524 Hollywood Blvd. NE - September 9, 2006
Wilson - 2301 J Street SW - September 16, 2006
Cleveland - 2200 First Avenue NW - September 23, 2008
Grant - 254 Outlook Drive SW - September 30, 2006
Grant Wood - 645 26th Street SE - October 7, 2006
Harrison - 1310 11th Street NW - October 14, 2006
Monroe - 3200 Pioneer Avenue SE - October 21, 2006
Garfield - 1201 Maplewood Drive NE - October 28, 2006
Polk - 1500 B Avenue NE - November 4, 2006
Taylor - 720 7th Avenue SW - November 11, 2006
Johnson - 355 18th Street SE - November 18, 2006
Please call or e-mail Larry Christy (363-6301) (crrotary@mchsi.com) and register for the date(s) and school(s) of your choice. We hope to provide support from our club on each Saturday of the project. Members signing up will receive a reminder.
ROTARY CLUB OF CEDAR RAPIDS
OFFICERS AND DIRECTORS
JULY 1, 2006 TO JUNE 30, 2007
President Lee R. Clancey (730-1400) (lclancey@cedarrapids.org)
President-Elect Thomas M. Hayden (362-0313) (thayden@shive-hattery.com)
Past President Larry J. Helling (862-0919) (lhelling@crbt.com)
Director Tom L.Amosson (366-7781) (tamosson@iabuilder.com)
Director Daniel R. Baldwin (366-2862) (dan.baldwin@gcrcf.org)
Director Lois A. Buntz (398-5372) (lbuntz@uweci.org)
Director Rebecca Lutgen Gardner (398-8392) (beckylg@kcrg.com)
Director Dwight Hughes, Jr. (395-7038) (dwight@hughesnursery.com)
Director Marcia M. Rogers (294-9499) (marcia_rogers@qwest.net)
Director Michael M. Shive (364-0131) mike-shive@modernpiping.com)
Secretary/Treasurer Larry H. Christy (363-6301) (crrotary@mchsi.com)
Sergeant-at-Arms George K. Baldwin (362-4093) (baldwingeo@aol.com)
|
